Why Low-Income Families Often Change Mobile Numbers – And What That Means for School Communication

If you’ve ever had trouble getting in touch with some of your families, you’re not alone—and the reason might be simpler than you think.

Data shows that low-income families change their mobile phone numbers more frequently than others. While it might seem like just a tech hiccup, this trend can have real consequences for how schools connect with parents.

Why Do Low-Income Families Change Numbers So Often?

Here are some of the most common reasons:

1. Prepaid Mobile Plans Make Switching Easy

Prepaid mobile services are popular among low-income households because they offer flexibility and no long-term contracts. But with that flexibility comes a catch: it’s easier to change providers—and phone numbers—frequently.

2. Residential Instability

Families facing housing insecurity may move often, leading to service disruptions or lost phones. A new residence can mean a new service provider, and that can mean a new number.

3. Affordability and Service Interruptions

When money is tight, paying for mobile service isn’t always possible. Service can get cut off. Restarting often means a new plan—and a new number.

4. Safety and Privacy

In some cases, families change numbers to avoid harassment, protect their privacy, or respond to domestic issues. These are important realities we need to be aware of, even if they complicate communication.

Why It Matters for Districts and Schools

If families can’t be reached by phone, they may miss important updates—especially in emergencies or time-sensitive situations. From attendance calls to event reminders, unreliable contact info disrupts the flow of communication and hurts engagement.

It also disproportionately affects the families who may need the most support.

What Can Districts and Schools Do?

Here are a few strategies to improve communication with families facing mobile instability:

• Routinely Update Contact Info: Make it easy for families to update their contact information throughout the year—not just during enrollment.

• Emphasize Multi-Channel Communication: Don’t rely solely on text or phone calls. Use mobile apps, email, website alerts, and even physical flyers when appropriate.

• Encourage Email Addresses: Email is often more stable than a phone number. Collect and prioritize it. But remember, email is not checked regularly by many families.

• Promote Your District and School’s App: Many communication platforms allow families to receive messages via push notifications—no matter how often their number changes.

  
  

Bottom Line

Changing phone numbers is not just a tech issue—it’s a reflection of broader challenges many families face. By understanding the “why,” districts cand schools an build communication strategies that are more inclusive, resilient, and effective.

Questions? Care to learn more? Feel free to reach out!